Oyo to invest $10 million in US-based G6 Hospitality's digital assets

Travel tech unicorn Oyo on Tuesday announced its plans to invest $10 million to grow the digital assets of US-based G6 Hospitality, including its website and app. Oyo recently acquired iconic American budget hotel chain Motel 6 and Studio 6 brands from Blackstone Real Estate for $525 million in an all-cash transaction, as it eyes expansion in the US.

The company plans to accelerate G6 Hospitality's growth, targeting the addition of over 150 hotels in 2025 under the Motel 6 and Studio 6 brands. This expansion is expected to strengthen the brands' presence in key markets such as Texas, California, Georgia and Arizona.